Restaurant marketing is unique because it does not require the extensive effort of a retailer. However, you need to lure customers with sights and smells they have not yet experienced. With a combination of tactics you can find ways to entice customers before they step foot into your establishment. Create An Extensive Online Presence Many restaurants do not have a website or only have limited information, which hurts business. Although word-of-mouth advertising continues to be a popular way of attracting customers, more people are finding restaurants through simple online searches.

Blogging can very good for business—in fact, businesses that blog enjoy 97 percent more links to their company websites, while the most frequent bloggers are 13 times more likely to see a positive return on their digital marketing investment than companies that don't bother. But "bother" can be all too appropriate a word when it comes to the tricky process of creating plenty of compelling blog content. Here are four ways you can maintain or even improve your blog content output without subjecting yourself or your team to unnecessary stress.